ITO EN vs Tenzo Tea Matcha: 2026 Comparison
ITO EN and Tenzo Tea both source their matcha from Kagoshima, Japan, making origin a neutral factor in this 2026 comparison. On price, ITO EN is $0.31/g less expensive per gram ($0.20/g vs $0.51/g).
Verdict by Axis
No single overall winner is declared. The better choice depends on which axis matters most to you.
Price per gram
ITO EN
ITO EN is $0.31/g cheaper ($0.20/g vs $0.51/g).
Testing transparency
Tie / indeterminate
Both brands are rated Unrated. Equivalent disclosure level.
Published lead level
Tie / indeterminate
Neither brand has published a numeric lead value. Cannot compare.
Origin
Tie / indeterminate
Both brands source from Kagoshima. Same origin region.
Organic certification
Tie / indeterminate
Both brands hold organic certification (ORGANIC and ORGANIC). Tie.
Side-by-Side Spec Table
| Field | ITO EN | Tenzo Tea |
|---|---|---|
| Origin | Kagoshima, Japan | Kagoshima, Japan |
| Grade | Ceremonial | Ceremonial |
| Price per gram | $0.20/gBetter | $0.51/g |
| Transparency tier | -- | -- |
| Publishes numeric COA | No | No |
| Third-party tested | No | No |
| Organic certification | ORGANIC | ORGANIC |
| Lead (published) | Not publicly published (checked June 27, 2026) | Not publicly published (checked June 27, 2026) |
| Cadmium (published) | Not publicly published (checked June 27, 2026) | Not publicly published (checked June 27, 2026) |
| Arsenic (published) | Not publicly published (checked June 27, 2026) | Not publicly published (checked June 27, 2026) |
| Mercury (published) | Not publicly published (checked June 27, 2026) | Not publicly published (checked June 27, 2026) |
| Pesticide tested | No | No |
| Last verified | June 27, 2026 | June 27, 2026 |
Origin
Grade
Price per gram
Transparency tier
Publishes numeric COA
Third-party tested
Organic certification
Lead (published)
Cadmium (published)
Arsenic (published)
Mercury (published)
Pesticide tested
Last verified
Heavy Metals and Safety Disclosure
Neither ITO EN nor Tenzo Tea has published numeric heavy metal values as of the last verification dates (June 27, 2026 and June 27, 2026 respectively). Without published ppb values, independent verification is not possible.
| Metal | ITO EN | Tenzo Tea |
|---|---|---|
| Lead | Not publicly published (checked June 27, 2026) | Not publicly published (checked June 27, 2026) |
| Cadmium | Not publicly published (checked June 27, 2026) | Not publicly published (checked June 27, 2026) |
| Arsenic | Not publicly published (checked June 27, 2026) | Not publicly published (checked June 27, 2026) |
| Mercury | Not publicly published (checked June 27, 2026) | Not publicly published (checked June 27, 2026) |
Source: brand-published COAs and independent test results. Values are from specific batches and dates. Absence of published data does not indicate safety or danger. Last verified: ITO EN June 27, 2026, Tenzo Tea June 27, 2026.
Price Comparison
ITO EN is $0.31/g cheaper than Tenzo Tea ($0.20/g vs $0.51/g, a 61% difference). At 30 servings per month, that is approximately $19/month in savings.
Detailed Analysis
Testing Transparency
No public testing statement has been found for ITO EN as of the last verification date. No public testing statement has been found for Tenzo Tea as of the last verification date.
Origin and Sourcing
Both ITO EN and Tenzo Tea source their leaf from Kagoshima. Origin is a neutral factor in this comparison. Flavor and quality differences, if any, are more likely to reflect grade, harvest timing, and processing than regional terroir.
Which Should You Buy?
Both brands are at the same transparency tier (Unrated). Testing disclosure is not a differentiator between them. If price per gram is your priority: ITO EN is the more affordable option at $0.20/g.
Frequently Asked Questions
Is ITO EN or Tenzo Tea cheaper?
ITO EN is cheaper at $0.20/g vs $0.51/g per gram, a difference of $0.31/g. Prices verified as of 2026-06-27.
Does ITO EN publish lab results?
No public testing statement or COA has been found for ITO EN as of June 27, 2026.
Does Tenzo Tea publish lab results?
No public testing statement or COA has been found for Tenzo Tea as of June 27, 2026.
All data in this comparison is sourced from publicly available COAs, brand websites, and independent test results. Every safety data point carries its source and last-verified date. Steady Matcha does not conduct or claim ownership of third-party test results for other brands. Brand information changes: verify current status before purchasing.